David Bruce Lawrence

October 28, 1929 ~ July 24, 2020 (age 90)


We are saddened to share the news that David Bruce Lawrence passed away peacefully in his sleep at his home in Quogue on July 24, 2020. He is survived by his wife Hala; his children, Phoebe (John H. Erdman, Jr.), George and David Bruce, Jr. (Donna); his grandchildren, Anne Lawrence Wernig (Patrick), Elizabeth Lee Erdman, John H. Erdman III, Henry M. Lawrence and Mimi Lawrence; and his great granddaughter, Jane Lawrence Wernig.
David was born on October 28, 1929 in London, England, and attended St. Bernard’s, Groton School and Yale University. He served in the US Marine Corps, joined the Manufacturers Hanover Bank in NYC, and then moved to Birmingham, MI to work on the finance staff at Ford Motor Company under Robert MacNamara. One of the projects he was proudest of was his finance work involving the launch of the original Mustang in 1963 which led him to purchase and restore the red Mustang that he proudly drove every year in the local Fourth of July parade.
David and Hala moved to Melbourne, Australia in 1972 to start Ford Motor Credit (Asia-Pacific). They returned to New York in 1976 when David accepted a position at Citibank as the Senior Credit Officer for Consumer Banking and as its representative on the bank Credit Policy Committee under John Reed.
After retiring from Citibank he co-founded Solomon-Lawrence Partners to advise financial institutions across the world on how to manage their consumer credit risk. He wrote a number of books including The Handbook of Consumer Lending, a leading work on the management and control of the high volume consumer lending business as well as the Citicorp publication Risk and Reward - The Craft of Consumer Lending. His books were published internationally in a variety of languages and he was Editor-in-Chief of The Journal of Consumer Lending.

David loved everything Quogue had to offer and his perfect day would start with a morning run, followed by playing tennis and swimming in the ocean. A gregarious and eternally upbeat individual, he especially enjoyed any and all parties and dancing the night away with Hala whenever possible. In his later years, he was a hands-on, fun-filled grandfather, who enthusiastically taught his grandchildren how to play tennis and swim in the ocean and loved to cheer them on at all their sporting events.
A private graveside service at the Quogue Cemetery will be held for the family on August 14 and a celebration of his life is planned for 2021.
In lieu of flowers, the family suggests donations in his honor may be made to the East End Hospice, Quogue Wildlife Preserve, Church of the Atonement or the charity of your choice.  

To send flowers to the family or plant a tree in memory of David Bruce Lawrence, please visit our floral store.


Graveside Service
August 14, 2020

5:30 PM
Quogue Cemetery
58 Lamb Avenue
Quogue, NY 11959

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